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Ideal Partner Product for Wine and Spirits Industry

April 10, 2009: Rosinka is pioneering a new market trend in food and beverage industry.

A newly founded company Rosinka began to produce and sell a unique product called Spirit Companion. This business method idea with a patent pending is attracting more and more attention of wine and liquor businessmen as well as regular customers.

Spirit Companions are combinations of food carefully selected to pair with wines and other liquors: vodka, whiskey, cognac/brandy, beer, and more are in the planning stage. Their food selection is based on a profound research of history of beverages, science, drinking traditions, and sommeliers expertise.

The most interesting and distinctive feature of the product is its connection to an ancient philosophy suggesting that every human being has three bodies: physical, mental, and spiritual and the necessity to care about all of them. That is why Spirit Companions carry not only food; they come with curious facts and stories to entertain mind and beautiful toasts to please soul. “Toasts and story cards were unexpectedly very successful during the company’s presentations at a Texas winery,” says the owner of Rosinka, Katerina. “People were enthusiastic as elementary school kids raising their hands in impatience to be the next toast master.” According to Rosinka, the world doesn’t seem to lack spirits as alcoholic beverages neither in variety, quality or quantity. It might be short in possessing non-materialistic qualities represented by this great word. “Emotional enjoyment is always in demand, that’s why we don’t sell food alone, we sell mood as well.”

Their website provides information on food and beverage pairing rules, beverage taste profiles, history of beverages, and offers opportunities for advertising, submitting toasts, news, sommeliers’ recipes and more.

This article can also be found published online at PR.com and 1888 Press Release.